Creating Interactive Pricing Tables

Static pricing buried in a PDF doesn't cut it anymore. Closed's interactive pricing tables let clients explore options, select add-ons, and see exactly what they're getting—all before they sign.

Pricing Modes

Closed supports different pricing structures to match how you sell:

Setting Up Package Selection

Package selection is perfect when you have tiered offerings:

1. In the Pricing step, select "Package Selection" as your pricing mode
2. Add your packages: Give each a name, price, and description
3. List what's included: Add bullet points for each package's deliverables
4. Set a recommended package: Optionally highlight one as "Most Popular"

Adding Optional Add-ons

Add-ons let clients customise their purchase. When you use the "Line Items" pricing mode:

1. Add your core deliverables as required line items
2. Add optional items and mark them as "Optional"
3. Set individual prices for each line item

Clients see checkboxes next to optional items. As they select add-ons, the total updates automatically.

Multi-Currency Support

Working with international clients? Closed supports multiple currencies:

• Set your default currency in organisation settings
• Override currency on individual proposals
• Supported currencies include GBP (£), USD ($), EUR (€), AUD, CAD, and more

Tracking Pricing Engagement

One of the most valuable analytics in Closed is pricing engagement. You can see:

• Time spent on pricing: How long clients look at your pricing section
• Package consideration: Which packages they hover over or click
• Add-on interest: Which optional items they checked (even if later unchecked)

This data helps you understand if your pricing is clear, if clients are considering upgrades, and where they might have concerns.

Best Practices

• Keep it simple: 3 packages is usually the sweet spot—more creates decision paralysis
• Anchor high: Show your premium option first so other packages look more affordable
• Name packages clearly: Use names that convey value, not just size (e.g., "Launch", "Growth", "Scale")
• Highlight differences: Make it obvious what clients get at each level
• Price add-ons appropriately: They should feel like good value compared to starting over

What Happens When They Choose

When a client selects a package or checks add-ons:

1. The total updates instantly in the proposal
2. Their selection is saved automatically
3. When they sign, the selected pricing is locked into the signed document
4. You receive a notification with exactly what they chose

Summary

Interactive pricing transforms passive quotes into engaging experiences. Clients feel in control of their purchase, and you get valuable insights into how they think about your pricing.